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5 Steps to Spot Greenwashing

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1) What does “Green” mean, anyway?

In general, the term green refers to a business or product that is providing a benefit to the environment in some way, by either reducing its negative impact when being compared to a similar non-green business or product, like flip flops made from recycled rubber, or by actually providing a direct positive impact, like a winery that uses biodynamic farming methods that improves the quality of the soil.

 2) What do they mean when they say green?

When coming across a business that claims to be green or to offer a green product, consider what exactly is environmentally friendly about it. Is the product or service they are offering really green, or are they just slapping the word green onto their promotional material then going about business as usual?  For example, a newspaper that claims to be green because they offer a section just for green advertisers while continuing to print on virgin fiber paper is greenwashing.

 3) Any third party certifications?

If a business has gone to the trouble of applying for a green certification of some sort, that is probably a good sign. Beware, however, that some certifications mean nothing more than that the business coughed up some money in exchange for a seal to put on their promotional materials. If you are suspicious, look into what it takes to get the particular certification. Green America (www.greenamericatoday.org) is a highly respected organization with a rigorous certification process.  Also, certifications from local city and county green business programs are usually trustworthy.

 4) They talk the talk, but do they walk the walk?

If a business calls itself green and they mean it, chances are they will give details about their sustainable business practices somewhere on their website. Are they taking steps to reduce their energy use, using recycled paper, offsetting their carbon, encouraging carpooling?  Do a little snooping, and if you don’t find any details, chances are they are not as committed to the environment as they would like you to think. The Better World Shopping Guide is a good resource to find out more about large companies and how they rate in their environmentally and socially responsible business practices.

5) Where does their money go?

If a business is truly green, it is likely that they support other environmentally friendly/socially responsible organizations or non-profits. This support could be in the form of donations of a percentage of their profits, volunteering, or donations of products and services.  Information about this is often available on a business’s website. If you can’t find anything it doesn’t necessarily mean they aren’t green, but knowing they support other organizations with green values is a huge point in their favor. Check out resources like www.opensecrets.org to find out about larger corporations and what kinds of politicians they support. 

Kim Isley is the founder and director of Trees for a Change, an organizationa that plants trees as gifts in U.S. National Forests that have been destroyed by wildfire. Learn more about Kim <a rel="nofollow" target="_blank" href="http:” target=”_blank”>www.treesforachange.com/info.html”> HERE

Article Source:http://www.articlesbase.com/environment-articles/5-steps-to-spot-greenwashing-1295441.html

Posted by GreenPowerGuy on October 3rd, 2009

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Green Affiliates

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Today we are going to talk about the business side of greenpowergas.

But first I am going to discuss the benefits of greenpowergas and why you should become an affiliate. Energy is energy you have to pay for what you use and in the case of gasoline or diesel fuels they can rise in price overnight. So, what is one to do? You can do three (3) things, you can do nothing and pay the higher costs, you can wait for about 3 years until they develope an affordable electric vehicle or you can use the greenpowergas in your vehicle and start saving now.

The benefits of greenpowergas are as follows: You will increase your mileage by 25%, you will reduce emissions, you will lower maintenance costs, (because your vehicle is running so much better you may decide to keep it a little longer and not trade it in on a new vehicle. ) Some other benefits is that greenpowergas works in diesel, gasoline, 4 cycle, and 2 cycle engines. The applications are endless.

Now we are going to get to the business end of this product and why you should become and affilliate. Because this product is less than a month old on the market you are getting on the ground floor. This product has an EPA Certification as well as a CARB Certification. CARB is the stringent emissions for the state of California. Because this additive works so well the customer base is endless and for those that sign up so are the profits.

You are probably asking yourself what is this going to cost me? It is going to cost you $ 19.95 for a quart. Bear in mind that one qt. will last the average driver about 3 months. The average driver will spend about $ 80.00 per year and realize a savings of around
$ 650.00 per year, enough to pay for the insurance on that vehicle. The $19.95 will be all that you spend and you will get an affiliate landing page for nothing. The commission structure is as follows: 15% from 0 – $ 999.00 in sales, 20%
from $ 1,000.00 – $ 1,999.00 in sales , and 25% from $ 2,000.00 up. The company pays commissions twice a month. The reason you will be charged $ 19.95 is because I feel that if you are personally using the additive and you are getting the increase in mileage you will be a believer and do a better job and make more money. So, what you have to now is go to http://smithrosscompany.com put your order in and if your satisfied with the results send me a DM on twitter and I will set you up. After using the greenpowergas in your own vehicle you will become a believer. Thanks for attention and I hope all that do sign up will make a ton. Remember go greenpowergas.

Posted by GreenPowerGuy on September 25th, 2009

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Green Affiliates

Add your comment

Today we are going to talk about the business side of greenpowergas.

But first I am going to discuss the benefits of greenpowergas and why you should become an affiliate. Energy is energy you have to pay for what you use and in the case of gasoline or diesel fuels they can rise in price overnight. So, what is one to do? You can do three (3) things, you can do nothing and pay the higher costs, you can wait for about 3 years until they develope an affordable electric vehicle or you can use the greenpowergas in your vehicle and start saving now.

The benefits of greenpowergas are as follows: You will increase your mileage by 25%, you will reduce emissions, you will lower maintenance costs, (because your vehicle is running so much better you may decide to keep it a little longer and not trade it in on a new vehicle. ) Some other benefits is that greenpowergas works in diesel, gasoline, 4 cycle, and 2 cycle engines. The applications are endless.

Now we are going to get to the business end of this product and why you should become and affilliate. Because this product is less than a month old on the market you are getting on the ground floor. This product has an EPA Certification as well as a CARB Certification. CARB is the stringent emissions for the state of California. Because this additive works so well the customer base is endless and for those that sign up so are the profits.

You are probably asking yourself what is this going to cost me? It is going to cost you $ 19.95 for a quart. Bear in mind that one qt. will last the average driver about 3 months. The average driver will spend about $ 80.00 per year and realize a savings of around
$ 650.00 per year, enough to pay for the insurance on that vehicle. The $19.95 will be all that you spend and you will get an affiliate landing page for nothing. The commission structure is as follows: 15% from 0 – $ 999.00 in sales, 20%
from $ 1,000.00 – $ 1,999.00 in sales , and 25% from $ 2,000.00 up. The company pays commissions twice a month. The reason you will be charged $ 19.95 is because I feel that if you are personally using the additive and you are getting the increase in mileage you will be a believer and do a better job and make more money. So, what you have to now is go to http://smithrosscompany.com put your order in and if your satisfied with the results send me a DM on twitter and I will set you up. After using the greenpowergas in your own vehicle you will become a believer. Thanks for attention and I hope all that do sign up will make a ton. Remember go greenpowergas.

Posted by GreenPowerGuy on September 25th, 2009

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Green Living Ideas…Save Your Life With Zero Chemicals

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Chemical Free Living for Life

I can remember back when the experts said aerosol cans were ripping a hole in the ozone layer. Many of these cans have been replaced by squirt bottles that seem to stop working, when there is still a quarter of the liquid chemical remaining. The point is, we are still using the chemicals. Recent studies prove those cleaning products are hazardous  to our health. According to the Environmental Protection Agency, the air we breathe inside our homes could be as much as five times as polluted as the air outside. These cleaning products expose you and your family to chemicals that could be more harmful than the germs they are trying to rid you of. Other studies have shown that the average American will, flush down the toilet, wash down a sink, or place in the garbage, more than 20 gallons of toxic and hazardous chemical products. It is all right to be conscientious about recycling or energy consumption, but think about the potential for affecting the health of people, plants, animals, land and water because of this waste. Believe me when I say, I am not trying to scare, but merely inform. Of the roughly 17,000 chemicals found in common household products, only 3 in 10 have been tested for their effects on human health.  

The U.S. Consumer Product Safety Commission,  the agency responsible for the safety of consumers, does not require manufacturers to test household cleaning products before they appear on store shelves. So we as the consumer must rely on the label to get any pertinent information about safety and health hazards. They are only required to provide hazard symbols, such as “poison” and “flammable,” and must give information about first aid treatments for those ingredients. Marketing and advertising gimmicks  are not proof of the safety of the household products. It is their function to come up with words and phrases that will promote their product. So words like “natural” don’t have anything to do with the safety of the product, and phrases like “eco-friendly, and “environmentally safe” have no real meaning, other than to sell their products to unsuspecting consumers who only bother to read the pretty part of the label.

Your Own Chemical Warfare

A Few Tips to Fight Back
There are things you can do immediately to stem this chemical tide. For the next time you go shopping, here are a few green tips that will help you and the planet to a healthier future.

1. If a product is making  cleaning too easy there might be a reason for it. If you are not using any elbow grease, you should be a little weary. Chemicals from these cleaning products have been known to emit fumes even while being stored.

2. Remember those aerosol cans are still around. People who use air fresheners in excess should know that they contain synthetic fragrances, whose chemical make up has been linked to cancer in rodents.

3.Most dish and detergent soaps are made from petroleum, a nonrenewable synthetic resource, another good reason to go with formulas that are plant-based, biodegradable and contain no phosphates. Your fabric sheets that have “fragrance” on their label, means that they are also petroleum based.

Zero Chemicals Are Possible

Help Is Just a Click Away
If all of this seems overwhelming to you, do not threat because  you can have all the information you and your family needs to end your dependance on chemicals. Zero Chemicals- Chemical Free Living is a two-volume guide to chemical free-living options. You can use it to go completely without chemicals, or just choose what you feel is right for your circumstance. For every chemically based product, there is an equally effective and totally safe natural alternative. And the amazing thing is that you will actually save money with this method. With your new home environment you will see a change in everyone. They will feel a boost to their immune system, an energy explosion, and generally an improvement to their overall health.

These are just some samples of the incredible knowledge gained from these guides. The list goes on and on. I don’t have time obviously, to go into all the benefits these guides provide, however at my site Possibly GREEN, you can find this under the Green Guidance section. Feel free to browse. I have reviews on the top online green resources, on such things as: Renewable Energy, Car Conversion, How to Grow an Organic Garden, and even a guide to help you  find green jobs in your area.

(ArticlesBase ID #1247121)

At 57, I consider myself to be a Jack Of All Trades And Master Of Nothing. I was a struggling actor for 25 years. During that time I learned a little about a lot of things, and would like to pass along some of that knowledge. I live in California with my beautiful wife and a menagerie of pets.

Article Source:http://www.articlesbase.com/environment-articles/green-living-ideassave-your-life-with-zero-chemicals-1247121.html

Posted by GreenPowerGuy on September 19th, 2009

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